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CIONET - What's next

Connecting ambitious digital leaders and businesses around the globe.

Catch up on the upcoming CIONET Events

             
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Germany Sep 25, 2025 Country Members Physical english

Munich: The Human Edge

Join us for an evening of thought-provoking discussions, real-world use cases, and insights from digital leaders, tech-pioneers and academics as we explore the dynamics of the human-machine relationship.

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Netherlands Sep 25, 2025 Invitation Only Physical dutch

Business Continuity & IT Resilience in 2025: Safeguarding Against Downtime and Disruptions

Alleen op uitnodiging. How can organizations proactively ensure business continuity and IT resilience in 2025 amidst increasing disruptions?

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Germany Sep 29, 2025 Country Members Virtual german

Online: AI & DATA Knowledge Transfer - Briefing 19

Unsere Wissensaustausch-Briefings "AI & Data Knowledge Transfer" zielen darauf ab, CIDOs und Senior Digital Leaders mit praktischen Anwendungen und umsetzbaren Erkenntnissen von Fachexperten zu vermitteln, die den Weg für transformative digitale Reisen ebnen.

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Germany Sep 30, 2025 Country Members Physical german

München: Unstrukturierte Daten – Das verborgene Kapital in deinem Unternehmen

Von der Theorie in die Praxis: Erst Business, dann Bier.Unstrukturierte Daten sind das verborgene Kapital vieler Unternehmen – und zugleich eine der größten Herausforderungen moderner IT. Gemeinsam mit CIOs, CDOs und CTOs der CIONET-Community sprechen wir zuerst bei WeWork München über Strategien, Technologien und echte Use Cases, um dieses Potenzial zu heben. Danach geht's weiter auf die Wiesn – für den offenen Austausch in bayerischer Atmosphäre.  

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UK Sep 30, 2025 Invitation Only Physical english

How CIOs drive game-changing results at scale?

This exclusive Jefferson dinner, hosted by Mendix and CIONET, brings together a hand-picked group of senior executives and digital leaders from across the UK financial sector.

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Netherlands Sep 30, 2025 Invitation Only Physical dutch

Vision Dinner From the Network to the Data

Alleen op uitnodiging. Mastering Digital Sovereignty Control, trust and resilience in an era of geopolitical and regulatory shifts. From the Network to the Data.

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Recent Cases

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eDreams ODIGEO to pioneer generative AI in ecommerce with Google Cloud

eDreams will use Google Cloud's gen AI to personalize and speed up the travel booking experience.

BARCELONA, Spain, May 4, 2023 /PRNewswire/ -- eDreams ODIGEO, one of the world's largest online travel companies and one of Europe's largest e-commerce firms, today announced that it is working with Google Cloud to pioneer new developments in generative AI and advance its application in online travel, one of the world's largest e-commerce segments1. As part of this, eDreams ODIGEO is participating in Google Cloud's generative AI trusted testers programme, enabling it to combine its own AI capabilities with those of Google Cloud to drive further innovation and enhance the customer experience.

The field of generative AI, particularly in large language models (LLMs), has made remarkable advancements in recent months. LLMs have proven to be a game-changer in AI by serving as foundational models that outperform previous algorithms in most natural language and text generation tasks. Google Cloud is making LLMs accessible through foundational models as pre-trained APIs. Through Generative AI support in Vertex AI, eDreams ODIGEO have API access to pre-trained foundational models with built- in enterprise-grade security and governance.

 

Early experience in AI

eDreams ODIGEO has been using its own generative AI models for data augmentation use cases, including individualised route itineraries for its Prime members, or offering personalised propositions to subscribers. The group has integrated AI into other aspects of its operations to support both its customers and its distribution strategies, such as:

  • the virtual Interlining route discovery;
  • the improvement of the performance of machine learning solutions in situations where actual data collection is costly such as fraud prevention, or in anticipation of hypothetical scenarios, such as demand simulations in fast-changing situations.

Defining the Potential of Generative AI

With Google and advanced LLMs, eDreams ODIGEO can further enhance productivity, streamline development processes, and reimagine customer engagements. To this end, eDreams ODIGEO plans to develop a range of products that will enable customers to interact with LLM-powered AI agents using natural language at various stages of their journey, from seeking inspiration for their travel and holiday to completing a booking or resolving customer enquiries. The AI-powered agents will have a deeper understanding of each customer's needs, preferences, and context, enabling the business to build the best-tailored travel options and bespoke products for each scenario. This represents a significant leap forward in personalising the travel booking experience while minimising the time and effort required from travellers. In the customer support area, eDreams ODIGEO has already seen the potential of LLMs in executing highly sophisticated tasks and resolving complex customer enquiries, providing a faster resolution and better experience for users.

 

Generative AI Support in Vertex AI
With Google Cloud's Generative AI support in Vertex AI, eDreams ODIGEO can tune Google's foundation models with their own data, and leverage these models to deliver new generative AI-powered experiences. The technology allows data management with enterprise-grade capabilities such as data protection, data isolation, and compliance support.

More than 100 million daily users search for travel on eDreams ODIGEO, one of Europe's largest e-commerce platforms, making this partnership poised to have a significant impact.

Carsten Bernhard, Chief Technology Officer at eDreams ODIGEO said: "Our strategic investments in Artificial Intelligence over the years have positioned us as a leader among AI-led companies globally, not just in the travel industry, but also in the broader e-commerce sector. The complex AI platform that we have developed has already given our customers a seamless personalised experience while upholding the highest standards of privacy. And we are just getting started. By collaborating with a global leader like Google Cloud, we are taking a significant step forward in our mission to revolutionise the travel experience through technology and machine learning. We look forward to continuing working hard to deliver innovative solutions for our millions of customers worldwide."

Isaac Hernández, Country Manager Iberia at Google Cloud said: "We are thrilled to have eDreams ODIGEO innovate with our generative AI tools. eDreams ODIGEO is a global leader in ecommerce, beyond travel, and knows how to best enhance its customers' experience with technology. eDreams ODIGEO understands the potential power of generative AI and has developed concrete use cases that will lead to new services and lines of businesses, making sure it can keep control of its data and support the highest privacy standards. By working with Google Cloud on Generative AI, eDreams ODIGEO demonstrates yet again that it is an industry pioneer."

 

About eDreams ODIGEO
eDreams ODIGEO is one of the world's largest online travel companies and one of the largest e- commerce businesses in Europe. The business is the largest player worldwide in flight revenues, excluding China, and the largest in Europe. Under its four leading online travel agency brands – eDreams, GO Voyages, Opodo, Travellink, and the metasearch engine Liligo – it serves more than 17 million customers per year across 44 markets. Listed on the Spanish Stock Market, eDreams ODIGEO works with over 690 airlines and +2.1 million hotels. The business conceptualised Prime, the first subscription product in the travel sector which has attracted more than four million members since launching in 2017. The brand offers the best quality products and the widest choice of regular flights, low-cost airlines, hotels, dynamic packages, cruises, car rental services and travel insurance products to make travel easier, more accessible, and better value for consumers across the globe.

 

About Google Cloud
Google Cloud accelerates every organisation's ability to digitally transform its business. We deliver enterprise-grade solutions that leverage Google's cutting-edge technology – all on the cleanest cloud in the industry. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.

1Source: Statista. Online travel market size.

 

SOURCE Google Cloud

Checkout our CIONET COOKBOOK

cookbook

Embark on a culinary journey through the ever-evolving world of digital leadership with our third edition of the CIONET Cookbook: Recipes for Digital Success. Unveiling the intricate trilemma faced by today’s Master Chefs, our trailblazing European CIOs address a challenge at the nexus of customer interests, digital transformation strategies, and IT modernisation. Their secret? Synchronising the gearing between customer, business, and technology to create a frictionless movement through the digital landscape.

The CIONET Cookbook uses the analogy of a five-star restaurant to explain the importance of optimally integrated technology, with the CIO as Master Chef. In order to provide the best service to its customers, a top restaurant must have the right atmosphere, an inviting menu, a well-equipped kitchen, talented and committed front-of-house and kitchen staff and smooth-running processes that ensure an enjoyable experience for diners.

CIONET TV

 
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Kalman Tiboldi - CTO & Founder at GemOne-TVH - Simplify or Die: Why Complexity Is the Real IT Challenge

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Isabelle Droll - CIO for Airline, Corporate, Hotels & Resorts and Sustainability at TUI - Data, Diversity, and Destinations

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Sharon Prior - CIO in transition - How Great Tech Leadership Begins with Business Thinking

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José Antonio López, Group CIO at TOUS - Jewels, Data & AI: Inside the Digital Transformation of TOUS

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Tom Tanghe - General Manager ITC EMEA at Daikin Europe - Reinventing the CIO Role

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CIOFEST 2025 - From Order Taker to Proactive Disruptor

CIONET Reports

 
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A research proposal_AI and the Human Experience

As AI transitions from a specialised tool to an all-pervasive force, understanding its profound implications for our human lives is no longer merely academic but an urgent imperative for social well-being and strategic preparedness.

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Cybersecurity in critical infrastructure

Geopolitical tensions have dominated the headlines for over two years now. In this context, the cyber threat landscape is also evolving rapidly. The protection and security of critical infrastructure – both physical and digital – is becoming increasingly important.

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HDS - From Hype to Reality Navigating the Challenges of GenAI

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Anna Kopp

Head of IT Germany and Regional Office Lead Munich, Microsoft

“The CIONET App allows us to learn from eachother and and find the courage to be authentic by hearing stories from others! Thanks to Tobias and the whole team for bringing us together:-) ”
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Mauricio Amaro

IT Director, IT Thinker

“The main things that I would like to get from our community of Digital Leaders are: networking, share experiences, share best practices and successful cases, and comments and recommendations about providers.”
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Vice president IT & Compliance, VisionaryRCM (A Carlyle Grp Company)

“The CIONET app provides a really cool platform to network and share insights.”

About CIONET

CIONET’s mission is to help IT executives become more at ease and above all more successful in their jobs. So they can do more than just keep up with change but ultimately define it. CIONET opens up a whole new universe of opportunities in IT management.

With the largest membership of corporate digital leaders across Europe, Latin America, US and Australia, CIONET has the expertise and pioneering vision to solve or address any IT management challenge.

Why join CIONET?

From our local and global events, from our publications and research to our executive education programmes, everything we do is aimed at making sure digital leaders maximise their potential.

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with digital leaders who share your interests, who face the same challenges, who care about the same topics.

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stories, experiences, and ideas around our shared mission.

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inspiration, thought-provoking conversations, expert perspectives and exclusive first-hand content each and every day

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