Giuseppe Ficara - The Untold Story of Amplifon's Data & AI Transformation

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Netherlands 10-11-25 Country Members
CIONET Nederland vertrekt met een groep Nederlandse CIO's en digital leaders 10 november 2025 voor de geheel verzorgde CIO Innovation Trip naar de Web Summit in Lissabon, Portugal. Gedurende 3 dagen worden we ondergedompeld in innovatie, nieuwe ontwikkelingen en cutting edge technologieën. Wil jij mee? Meld je aan.
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Germany 11-11-25 Country Members Physical english
On the eve of the ServiceNow World Forum, CIONET invites you to an exclusive dinner in the fabulous Restaurant Little London in the heart of Munich City. Join leading CIOs, CDOs, and ServiceNow product owners for a candid exchange on how to get the most from your ServiceNow investment.
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Switzerland 12-11-25 Invitation Only Physical english
Control, trust and resilience in an era of geopolitical and regulatory shifts CIONET invites you to a private dinner with a select group of enterprise CIOs and senior infrastructure leaders in Zurich – part of a multi-country dialogue series with IT executives across Europe. This strategic dialogue is designed for digital leaders to share insights on one of the most pressing challenges facing today's leaders: How can organisations build true digital sovereignty in the face of geopolitical uncertainty, regulatory pressure, and growing technological dependencies? Our goal is a strategic, peer-level dialogue for CIOs, Heads of Infrastructure, and Operations leaders who are working to embed control and resilience into their IT environments. The discussion starts with network architecture, evolves through operational governance, and lands in the reality of enterprise-wide execution.
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Poland 12-11-25 Invitation Only Virtual Polish
Kryzysu nie da się zaplanować, ale można sprawdzić, jak skutecznie organizacja reaguje, gdy codzienne procedury przestają działać. Bartosz Lewszuk z EFL pokaże, jak budować dojrzałość w obszarze zarządzania kryzysowego poprzez regularne testy obejmujące zarówno IT, jak i jednostki biznesowe. Omówi, jak przygotowuje się scenariusze, angażuje zarząd i włącza do ćwiczeń wszystkich, którzy mogą zostać dotknięci skutkami incydentu. W centrum uwagi znajdzie się nie tylko sam przebieg testów, ale też analiza wniosków i sposób przekładania ich na działania wzmacniające odporność organizacji.
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Belgium 13-11-25 Country Members Physical english
The Role of the Chief Information Security Officer (CISO) The role of the Chief Information Security Officer (CISO) is no longer confined to securing the network perimeter. As organisations become more digitally connected and data-driven, the CISO’s responsibilities have expanded far beyond traditional security measures. Today’s CISO must not only defend against cyber threats but also enable the business to innovate securely, manage complex regulatory environments, and instill a culture of trust across the organisation. This event will explore the evolving role of the CISO as a strategic leader who balances security with business enablement. As digital transformation accelerates, how can CISOs align their security strategies with organisational goals, ensure compliance, and lead their teams in the fight against increasingly sophisticated threats? Key Discussion Points: From Gatekeeper to Strategic Partner: How CISOs can shift from being seen as barriers to innovation to becoming key enablers of business agility and transformation through security. Balancing Risk and Innovation: Learn how top CISOs navigate the delicate balance between mitigating risk and supporting the organisation’s need to innovate and scale in a secure environment. Governance, Risk, and Compliance (GRC): Explore how CISOs are managing an increasingly complex regulatory landscape, ensuring compliance while still driving business objectives forward. Building a Security-First Culture: Practical strategies for CISOs to foster a culture where security is embedded into every part of the business, from boardroom discussions to frontline operations. CISO as Crisis Manager: How to prepare for and lead your organisation through major cybersecurity incidents. From ransomware attacks to data breaches, we’ll discuss how today’s CISO is as much a crisis manager as they are a strategist. Why You Should Attend: As a CISO, your role is evolving faster than ever before. This event is designed to provide you with actionable insights into how to embrace your expanded responsibilities while keeping your organisation safe and secure. Whether you’re focused on aligning security with business goals, navigating regulatory challenges, or leading in times of crisis, this event will equip you with the strategies to lead the next era of cybersecurity.
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Germany 13-11-25 Country Members Physical german
Bauen Sie mit uns ein starkes Netzwerk führender WOMEN CIDOs aus der IT- und Technologiebranche auf! Unser zweites Treffen findet im PwC Experience Center in Frankfurt statt.
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Netherlands Nov 10, 2025 Public Physical english
CIONET Nederland vertrekt met een groep Nederlandse CIO's en digital leaders 10 t/m 12 november 2025 voor de geheel verzorgde CIO Innovation Trip naar de Web Summit in Lissabon, Portugal. Reis jij mee of neem je collega(s) mee!
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Germany Nov 11, 2025 Country Members Physical english
On the eve of the ServiceNow World Forum, CIONET invites you to an exclusive dinner in the fabulous Restaurant Little London in the heart of Munich City. Join leading CIOs, CDOs, and ServiceNow product owners for a candid exchange on how to get the most from your ServiceNow investment.
Read More
Switzerland Nov 12, 2025 Country Members Physical english
CIONET invites you to a private dinner with a select group of enterprise CIOs and senior infrastructure leaders in Zurich – part of a multi-country dialogue series with IT executives across Europe. This strategic dialogue is designed for digital leaders to share insights on one of the most pressing challenges facing today's leaders: How can organisations build true digital sovereignty in the face of geopolitical uncertainty, regulatory pressure, and growing technological dependencies?
Read More
Germany Nov 13, 2025 Country Members Physical german
Bauen Sie mit uns ein starkes Netzwerk führender WOMEN CIDOs aus der IT- und Technologiebranche auf! Unser zweites Treffen findet im PwC Experience Center in Frankfurt statt.
Read More
Belgium Nov 13, 2025 Country Members Physical english
The Role of the Chief Information Security Officer (CISO) The role of the Chief Information Security Officer (CISO) is no longer confined to securing the network perimeter. As organisations become more digitally connected and data-driven, the CISO’s responsibilities have expanded far beyond traditional security measures. Today’s CISO must not only defend against cyber threats but also enable the business to innovate securely, manage complex regulatory environments, and instill a culture of trust across the organisation. This event will explore the evolving role of the CISO as a strategic leader who balances security with business enablement. As digital transformation accelerates, how can CISOs align their security strategies with organisational goals, ensure compliance, and lead their teams in the fight against increasingly sophisticated threats? Key Discussion Points: From Gatekeeper to Strategic Partner: How CISOs can shift from being seen as barriers to innovation to becoming key enablers of business agility and transformation through security. Balancing Risk and Innovation: Learn how top CISOs navigate the delicate balance between mitigating risk and supporting the organisation’s need to innovate and scale in a secure environment. Governance, Risk, and Compliance (GRC): Explore how CISOs are managing an increasingly complex regulatory landscape, ensuring compliance while still driving business objectives forward. Building a Security-First Culture: Practical strategies for CISOs to foster a culture where security is embedded into every part of the business, from boardroom discussions to frontline operations. CISO as Crisis Manager: How to prepare for and lead your organisation through major cybersecurity incidents. From ransomware attacks to data breaches, we’ll discuss how today’s CISO is as much a crisis manager as they are a strategist. Why You Should Attend: As a CISO, your role is evolving faster than ever before. This event is designed to provide you with actionable insights into how to embrace your expanded responsibilities while keeping your organisation safe and secure. Whether you’re focused on aligning security with business goals, navigating regulatory challenges, or leading in times of crisis, this event will equip you with the strategies to lead the next era of cybersecurity.
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UK Nov 13, 2025 Invitation Only Physical english
Join us on November 13th for the exclusive roundtable powered by Cognizant.
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Netherlands Nov 10, 2025 Public Physical english
CIONET Nederland vertrekt met een groep Nederlandse CIO's en digital leaders 10 t/m 12 november 2025 voor de geheel verzorgde CIO Innovation Trip naar de Web Summit in Lissabon, Portugal. Reis jij mee of neem je collega(s) mee!
Read More
Germany Nov 11, 2025 Country Members Physical english
On the eve of the ServiceNow World Forum, CIONET invites you to an exclusive dinner in the fabulous Restaurant Little London in the heart of Munich City. Join leading CIOs, CDOs, and ServiceNow product owners for a candid exchange on how to get the most from your ServiceNow investment.
Read More
Switzerland Nov 12, 2025 Country Members Physical english
CIONET invites you to a private dinner with a select group of enterprise CIOs and senior infrastructure leaders in Zurich – part of a multi-country dialogue series with IT executives across Europe. This strategic dialogue is designed for digital leaders to share insights on one of the most pressing challenges facing today's leaders: How can organisations build true digital sovereignty in the face of geopolitical uncertainty, regulatory pressure, and growing technological dependencies?
Read More
Germany Nov 13, 2025 Country Members Physical german
Bauen Sie mit uns ein starkes Netzwerk führender WOMEN CIDOs aus der IT- und Technologiebranche auf! Unser zweites Treffen findet im PwC Experience Center in Frankfurt statt.
Read More
Belgium Nov 13, 2025 Country Members Physical english
The Role of the Chief Information Security Officer (CISO) The role of the Chief Information Security Officer (CISO) is no longer confined to securing the network perimeter. As organisations become more digitally connected and data-driven, the CISO’s responsibilities have expanded far beyond traditional security measures. Today’s CISO must not only defend against cyber threats but also enable the business to innovate securely, manage complex regulatory environments, and instill a culture of trust across the organisation. This event will explore the evolving role of the CISO as a strategic leader who balances security with business enablement. As digital transformation accelerates, how can CISOs align their security strategies with organisational goals, ensure compliance, and lead their teams in the fight against increasingly sophisticated threats? Key Discussion Points: From Gatekeeper to Strategic Partner: How CISOs can shift from being seen as barriers to innovation to becoming key enablers of business agility and transformation through security. Balancing Risk and Innovation: Learn how top CISOs navigate the delicate balance between mitigating risk and supporting the organisation’s need to innovate and scale in a secure environment. Governance, Risk, and Compliance (GRC): Explore how CISOs are managing an increasingly complex regulatory landscape, ensuring compliance while still driving business objectives forward. Building a Security-First Culture: Practical strategies for CISOs to foster a culture where security is embedded into every part of the business, from boardroom discussions to frontline operations. CISO as Crisis Manager: How to prepare for and lead your organisation through major cybersecurity incidents. From ransomware attacks to data breaches, we’ll discuss how today’s CISO is as much a crisis manager as they are a strategist. Why You Should Attend: As a CISO, your role is evolving faster than ever before. This event is designed to provide you with actionable insights into how to embrace your expanded responsibilities while keeping your organisation safe and secure. Whether you’re focused on aligning security with business goals, navigating regulatory challenges, or leading in times of crisis, this event will equip you with the strategies to lead the next era of cybersecurity.
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UK Nov 13, 2025 Invitation Only Physical english
Join us on November 13th for the exclusive roundtable powered by Cognizant.
Read MoreHow ticket automation helped Lush reach a 60% first contact resolution rate
Global handmade cosmetics brand Lush was hesitant about automating their support — but needed to clear their inbox of FAQs and give agents more time to connect with customers. Here’s how they went from support automation skeptics to AI enthusiasts.
Lush is a global cosmetics brand offering fresh, handmade beauty products.
HQ’ed in the UK, they have branches in 21 countries — and stores operate in additional regions under franchise.
170 agents provide support in 15 languages to Lush customers around the world.
Customer care is available 7 days a week via phone, SMS, and email.
Lush needed to scale their support to meet growing demand — without growing their customer service team.
Ultimate’s ticket automation solution and a seamless integration with their existing CRM: Zendesk.
Customer-centricity is at the heart of how Lush operates. That’s why they started out as support automation skeptics. “We’ve always resisted too much automation because we never wanted to replace personal interactions,” says Naomi. But once they saw the substantial effort ticket automation would save them — giving agents more time to engage in meaningful conversations with customers — the support team soon became AI enthusiasts.
It took just 16 days for Lush to go live with ticket automation, and on his first day Marvin (as the team named their bot) answered 37% of tickets. But Lush’s support department doesn’t measure success by traditional efficiency measures. Instead, they focus on what customers are saying. In the week after launching, despite higher numbers of complaints over Black Friday and delivery disruption due to UK Royal Mail strikes, CSAT was at 93%.
Naomi Rankin
Global Customer Care Manager, Lush


Our ticket solution fits right inside Lush’s existing tech stack, so personalization isn’t lost with automation and there’s no risk of data silos.
For a global business like Lush, multilingual support is a must — luckily, our industry-leading conversational AI can speak 109 languages.
Automatic ticket tagging and pre-filling makes agents’ jobs easier and removes the possibility of human error: meaning accurate data and reporting.
It took just 16 days for Lush to go live with ticket automation and the team can continually iterate to improve the bot’s performance.
Building on the success of their English-language bot, the team is aiming to launch ticket automation in German next. After that, Lush plans to localize their automated ticket support in other English-speaking regions such as Australia. Eventually, Naomi wants to have bot managers taking care of ticket automation in every region Lush operates in.
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Embark on a culinary journey through the ever-evolving world of digital leadership with our third edition of the CIONET Cookbook: Recipes for Digital Success. Unveiling the intricate trilemma faced by today’s Master Chefs, our trailblazing European CIOs address a challenge at the nexus of customer interests, digital transformation strategies, and IT modernisation. Their secret? Synchronising the gearing between customer, business, and technology to create a frictionless movement through the digital landscape.
The CIONET Cookbook uses the analogy of a five-star restaurant to explain the importance of optimally integrated technology, with the CIO as Master Chef. In order to provide the best service to its customers, a top restaurant must have the right atmosphere, an inviting menu, a well-equipped kitchen, talented and committed front-of-house and kitchen staff and smooth-running processes that ensure an enjoyable experience for diners.
The role of the CIO has evolved from managing systems to shaping outcomes: growth, resilience, and competitive edge are now won or lost in the technology arena. Today ’ s CIOs must balance stability with innovation, control costs while attracting scarce talent, and modernise legacy infrastructure while adopting emerging technologies.
As AI transitions from a specialised tool to an all-pervasive force, understanding its profound implications for our human lives is no longer merely academic but an urgent imperative for social well-being and strategic preparedness.
Geopolitical tensions have dominated the headlines for over two years now. In this context, the cyber threat landscape is also evolving rapidly. The protection and security of critical infrastructure – both physical and digital – is becoming increasingly important.
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Head of IT Germany and Regional Office Lead Munich, Microsoft
IT Director, IT Thinker
Vice president IT & Compliance, VisionaryRCM (A Carlyle Grp Company)
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