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Belgium 27-8-26 AB Members Physical english

Summer Festival: Advisory Board

CIO agendas are crowded: cost pressure, cyber, regulation, talent, data, AI, vendor dependency, business expectations. Most organisations are trying to do too much at once, and the “must-do” work often blocks the strategic work. CIONET only creates value if its agenda matches what CIOs truly need, in the right format, at the right time. The challenge Pick the few priorities that matter most for 2027, then translate them into a clear CIONET agenda. Outcome we leave with A ranked CIO agenda for 2027, and a directly aligned CIONET programme outline (themes, formats, cadence), with a shortlist of speaker and case targets.

Belgium 27-8-26 Country Members Physical english

Summerfest: From Story to Habit

How to align people, shift routines, and prove value Technology transformations often fail not because the tools don’t work, but because people don’t change their work habits. Boards want proof of value, executives want business outcomes, IT wants clarity, and employees want ease. Between these expectations, the CIO’s role is no longer just to deliver platforms; it is to tell the story that motivates people and turn that story into daily habits. This session will explore: The narrative: how to craft a simple, repeatable story that explains the “why” behind change for every stakeholder. From story to routine: practical ways to embed new behaviours through manager rituals, team incentives, and visible leadership. Reskilling and new expectations: preparing teams for evolving roles, from cross-department collaboration to AI-enhanced workflows. Measuring what matters: showing progress in speed, quality, and resilience — not just in licences bought or trainings completed. The aim is to equip CIOs with a leadership toolkit: a story that unites, habits that endure, and proof that convinces even the toughest boardroom.

Belgium 8-9-26 Invitation Only Virtual english

What an AI Architect Actually Does in Practice; Skills, responsibilities, interfaces, and career moves behind one of the most misunderstood emerging roles.

The AI architect role is becoming more visible, and the scope varies across organisations. The challenge is defining what the role owns, where it sits, and how it works with existing architecture, data, security, risk, and business teams. Three pressure points need clarity. - Role definition matters because the position can span solution architecture, data architecture, governance, integration, security, vendor selection, and business process design. - Interfaces matter because the role must connect teams while respecting existing responsibilities. - Skills matter because technical depth needs to be combined with judgement around controls, delivery choices, and operational boundaries. The working question is simple: how do we define the AI architect role so it becomes useful, credible, and connected to delivery? If this role is emerging in your organisation, let’s compare how others are defining it and where they are placing it.

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Casio redesigns its global websites with Adobe apps

Casio, a leading Japanese electronics company, has undergone a digital transformation, focusing on improving customer experience through its website. The company has partnered with Adobe to rebuild its website, centralize global content management, and launch a customization service called "MY G-SHOCK" that allows users to create their own G-SHOCK watches.

Since producing the world’s first compact all-electric calculator in 1957, Casio has brought many innovative products to market. Recently, through digital transformation, it started embracing new marketing initiatives that rely on more than just the power of its products. Working with Adobe, Casio undertook a complete redesign of its website, which has led to an increase in product information page views and sales across the e-commerce site. The G-SHOCK customization service, which started in 2021, plays a major role in acquiring new customers.

The watch brand G-SHOCK, which is known around the world, is a product born from this strength of innovation.

Having established itself as a global company — and overseas marketing accounting for 70-80% of its sales — Casio needed to re-evaluate its traditional marketing strategy focused solely on product capabilities.

To improve the customer experience, Casio undertook a complete overhaul of its website.

Global expansion with less effort

The biggest challenge that Casio faced when rebuilding its website was strengthening its global content. Technical specifications are very important for electronic products, but it was not uncommon for this essential information to be omitted when translating the pages to other languages.

Mr. Hironori Ishizuki (Senior General Manager, Digital Division, Casio Computer Co., Ltd.) came across Adobe Experience Cloud while talking with vendors.

“We could eliminate the hierarchical structure issues by rethinking the site structure, but we still needed a new mechanism to provide optimal content to users,” says Mr. Ishizuki. “Using Adobe Experience Manager Sites and Assets as our content management system (CMS) and digital asset management (DAM) system, we could centralize management of global content. When I heard that, I adopted it without hesitation.”

"We drew up a blueprint for the entire website around the idea of optimizing the customer experience and maximizing the value of the experience. Then we looked for a way to turn that blueprint into reality. I believe this way of thinking about the rebuild led to great results.”

Product information on the Japanese site and global site can be managed centrally.

Capturing realistic texture onlinexpansion with less effort

The new site was launched in March 2021 to optimize the customer experience on the website. Casio’s next goal was to acquire new customers through its website. To achieve this goal, Casio implemented the customization service “MY G-SHOCK”, which allows users to choose from 1.9 million combinations to create their own G-SHOCK watch.

“MY G-SHOCK” is built upon products such as the dynamic media capabilities with Adobe Experience Manager Assets and the 3D visualization tools in Adobe Substance 3D Collection.

Collaboration with the Adobe Global Delivery Center (Adobe GDC) was an essential part of bringing “MY G-SHOCK” to life. Currently, the same team is leading the rebuild of the global e-commerce site.

The Casio website also uses many integrated Adobe products, including Adobe Commerce, which links the content pages with the e-commerce site; Adobe Analytics, which enables analysis of individual user behavior; and Adobe Target, which optimizes personalization based on that data.

Optimizing the customer experience

The new website has led to an increase in sales on the e-commerce site, page views of product information pages, and in-cart purchase conversion rates.

“We can encourage existing customers to visit by further optimizing the site experience and implementing one-to-one marketing,” says Mr. Ishizuki. “Expanding the user base is an issue that should be handled differently according to local markets.”

Mr. Ishizuki also points to the similarities in the corporate cultures between Casio and Adobe as a reason for this success

Casio's digital transformation is a successful example of how companies can improve customer experience by adopting new technologies and partnering with innovative companies like Adobe.

Technologies

Adobe Commerce Adobe Customer Journey Analytics Adobe Experience Manager Adobe Experience Manager Sites Adobe Target

Partners

CIONET Business Circles

Cyber Circle

CIONET’s Cyber Circle: a new three-event programme exclusively focusing on the most urgent, complex, and high-impact challenges in cybersecurity today. Launched in 2026, this initiative brings together CISOs, CIOs, and senior IT executives with a strong interest in cybersecurity for three curated gatherings each year. As part of CIONET’s trusted executive community, the Cyber Circle provides a confidential, peer-driven environment to exchange insights, share real-world experiences, and address evolving cyber threats. Each session is designed to foster strategic dialogue, strengthen resilience, and elevate cybersecurity as a core driver of business value.

Telenet Business Leadership Circle

The Telenet Business Leadership Circle powered by CIONET, offers a platform where IT executives and thought leaders can meet to inspire each other and share best practices. We want to be a facilitator who helps you optimise the performance of your IT function and your business by embracing the endless opportunities that digital change brings.

Les Rencontres

Découvrez la dynamique du leadership numérique aux Rencontres de CIONET, le programme francophone exclusif de CIONET pour les leaders numériques en Belgique, rendu possible grâce au soutien et à l'engagement de nos partenaires de programme : Deloitte, Denodo et Red Hat. Rejoignez trois événements inspirants par an à Liège, Namur et en Brabant Wallon, où des CIOs et des experts numériques francophones de premier plan partagent leurs perspectives et expériences sur des thèmes d'affaires et de IT actuels. Laissez-vous inspirer et apprenez des meilleurs du secteur lors de sessions captivantes conçues spécialement pour soutenir et enrichir votre rôle en tant que CIO pair. Ne manquez pas cette opportunité de faire partie d'un réseau exceptionnel d'innovateurs numériques !

Female Leadership Circle

CIONET is committed to highlighting and celebrating female role models in IT, Tech & Digital, creating a leadership programme that empowers and elevates women within the tech industry. This initiative is dedicated to showcasing the achievements and successes of leading women, fostering an environment where female role models are recognised, and their contributions can ignite progress and inspire the next generation of women in IT. Our mission is to shine the spotlight a little brighter on female role models in IT, Tech & Digital, and to empower each other through this inner network community.