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You’ve built the portal. Added the chatbot. Rolled out self-service.
But your support lines are still ringing. And your frontline teams are still improvising.
This session focuses on tools that work where customers and staff actually interact:
- What do digital journeys look like from the ground up?
- How do you co-design with those who use tools under pressure?
- What gets in the way of good intent becoming good experience?
If you want digital services to feel seamless, not just look polished, this session brings you back to where value is felt: at the frontline.