The holy grail to understand your customers, predict their next steps, and offer them a great experience with a personal touch in omni-channel is to create a true 360° customer view.
Unified data is at the heart of creating engaging customer experiences and is meant to fuel the 360 profile. But to date, the way that brands collect, interpret, and act on this data has been scattered and haphazard.
During this roundtable with a selected group of top digital leaders, we'll talk about how our organisations can build better customer experiences through a 360 degree customer view. We will learn how to tackle all obstacles to realise a unified, real-time customer profile.
During this exclusive dinner awe will examine how your company can build a better customer experience through a 360 degree customer view.
Expect a top-notch dinner experience with your peers at an exclusive location.
Short introduction by every participant.